Local SEO is About Bringing Customers Through Your Doors
Local search engine optimization (SEO) is the process of obtaining your company visible for geographically-related searches, especially within Google’s Local listing. It improves your company to improve its local online visibility, exceeds its local competitors, increases organic traffic to the website, and make your business more qualified leads within a particular service sector.
The Local Search is primarily searching for services and products online, using specific geographical tools to focus on search results. There is a good number of records published by experts that show that more and more people are searching for local products and services online.
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Local Search Engine Optimization (SEO)
- Bring in more leads with Google, Yahoo and Bing Places profiles.
- Double your local visibility: Show up twice, in local maps and organic search results.
- Google My Business setup: I optimize your Google My Business account (Maps).
- Citations for local listings: Placements (citations) in prominent local directories.
- Local social media: I help you engage with your community. Don’t be a stranger!
- Local blog approach: Engaging content that is tailored to your community’s interests.
- Mobile enhancement to ensure your site is mobile-friendly or responsive.
- Google penalty removal: Manual backlink removal to regain rankings and traffic.
- Webmaster tools and Analytics setup to monitor and fine-tune campaigns.
- Increase your site’s authority by connecting to niche authority websites.
Quality Skills
Effective local SEO services require work on a lot of areas – on and off-site SEO, local directories listings, reviews, links, and more. You may need work on all of those areas, or just on a couple – will be determined before optimization begins.
Faq
What is the difference between SEO and local SEO?
Search engine optimization (SEO) encompasses all areas of your website that relate to improving your search visibility, traffic, and conversion. Local SEO is a section of SEO that aims to boost local visibility or awareness of your local establishment worldwide. Local SEO is targeting consumers and clients who are interested in doing business in the local area.
What are local SEO citations?
Local citations are any mention of your business’ name, address, phone number and other information on the web. This can happen on websites, social media, or local business directories. It impacts how search engines view your website and can positively affect your local rankings.
How do you know if you need local SEO?
You know you need local SEO if you see that you’re not ranking locally or you need more leads and clients. It’s important to know that the ROI from local SEO is higher than other marketing initiatives. With more than 87.3 percent of the US population using the internet, you can be sure that a portion of those is locals looking for your business. So regardless of competition, there’s a lot of opportunities out there that you don’t want your local business to miss out on.
How much does local SEO cost
Pricing for Local SEO services can range from $100 to $1000 or more. However, it will depend on what industry you’re in, the competition, and the SEO initiatives. Ultimately, your SEO consultant will be recommending an SEO strategy and a plan that will be presented to you for your approval.
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